We're proud to work with a range of high-profile partners who share our commitment to growing the sport:
Major funding partner
Dunlop are our Official Ball Partner. We use their products across the sport, from our grassroots initiatives which allow new players to get maximum enjoyment from the sport, to major championships such as the Allam British Open ensuring our elite players use the best product on the market.
Places for People Leisure
With 38 squash facilities nationally, Places for People is our biggest delivery partnership. Working in three key areas, the South, the Midlands and the North, we're working extensively to tackle a number of different areas at multiple stages of the squash pathway. We've recently offered several sites the opportunity to refresh facilities through a glass doors renovation project and will be measuring the impact this will have on participation figures.
"We have expanded our relationship with England Squash over the past year which demonstrates how successful the partnership has been so far. The expertise in delivery from England Squash has helped ensure that together, we provide the highest possible service to local communities." - Richard Millard, Partnerships Director
Moving forward, we'll be focusing on rolling out an Active Squash Workplace offer to local businesses and working to create a joint campaign calendar to ensure we're promoting squash at designated points throughout the year.
With 27 squash facilities and an even spread across England, Everyone Active is an important partner. Initial discussions focused on mapping sites into clusters in order to ensure a joint up approach. After agreeing on three focus areas, the South, East Midlands and the North, we've been successful in setting up local activator training sessions in these areas as well as offering a company-wide Level 1 coaching course which saw nine staff members being upskilled. They've also benefited from our capital refurbishment project which has enabled sites to refresh their facilities.
"Our partnership with England Squash is moving from strength to strength. A clear approach to mapping sites based on location has enabled us to offer support across our three key regions. In particular, Squash Girls Can grant opportunities have enabled sites to kick start getting activity off the ground effectively." - Chris Duncan, Group Activities Manager
With 27 squash facilities predominantly in the South of the UK and Manchester, we work very closely with GLL. Over the past six months, we've delivered an extensive capital refurbishment project across sites which has led to the direct delivery of new and innovative projects like women and girls sessions through our Squash Girls Can campaign. Priority areas being London and Manchester, we've worked hard to embed a formalised squash pathway in centres to ensure there is a consistent offer across sites.
Initial work has focused on the South of the UK; with two activator training sessions having been run so far. This has led to 20 activators being trained to deliver new activity through our new participation programme, Squash 101.
We're working with Serco Leisure to pilot two projects focused around their two national centres, Bisham Abbey and Lillehshall. These projects focus on ensuring that there is a complete pathway on offer from grassroots to elite. In addition, we're running delivery projects in Birmingham which focus on our new participation project, Squash 101.
Whilst this partnership is in its infancy, we've made an impact on participation through providing funding for centres to run designated women and girls sessions through our Squash Girls Can campaign. Future work will focus on an Active Workplace offer as well as a focus on our junior offer.
We're working with Fusion this year to pilot work implementing
our Junior Squash 101 programme across ten centres. These projects focus on
ensuring that there is a complete pathway on offer from grassroots to elite. In
addition, we are running a marketing project to help increase the
profile of squash across the whole estate.