How we will deliver our priorities.
Drive increased and more diverse participation
Drive increased participation in the game, with a radical advance in equality, diversity and inclusion.
Upskill a world-class workforce
Inspire and train a community of world-class coaches, referees and volunteers at every level, who drive participation and increase engagement in the game.
Sustain world-leading pathways and programmes
Sustain world-leading talent pathways and programmes for high-performing players who achieve success on the global stage and inspire others to realise their potential.
Empower creativity and innovation
Empower creativity and innovation in the game and in our organisation’s culture, using ideas and technology to support the squash community and to engage with new audiences.
Enhance the visibility and appeal of squash
Spearhead new and creative ways to enhance the visibility and appeal of squash at local, national and international levels, including the pursuit of Olympic inclusion.